Justin Knox, a fourth-generation leader at Knox Pest Control in Columbus, Georgia, believes the real challenge homeowners face with pests isn't just the insects or rodents themselves, but the process of addressing problems effectively. According to public health and housing data, nearly 1 in 3 U.S. households reports dealing with pests each year, with rodents and insects linked to millions of illness cases annually through contamination and allergens. Additionally, 40% of homeowners try DIY solutions first, often delaying professional help, while missed communication is a top complaint with over 50% of service issues escalating due to lack of follow-up.
Knox has developed a simple framework that homeowners can implement to address pest problems more effectively. The first phase involves noticing early signals such as sounds in walls, droppings, or unusual odors. "Every job matters," Knox says, emphasizing that early action prevents bigger issues. The second phase focuses on getting clear on the root cause rather than applying quick fixes. "Growth only works when the foundation is solid," Knox notes, suggesting homeowners ask why the problem started in the first place.
The third phase emphasizes choosing accountability over speed when selecting professional help. "Trust is everything," Knox says, explaining that clear expectations matter more than fast promises. The fourth phase involves setting checkpoints and agreeing on follow-ups, with Knox adding that "transparency builds trust" when issues are documented properly. The final phase shifts focus from reaction to prevention by sealing entry points and maintaining regular schedules, which saves both time and stress in the long run.
For immediate action, Knox recommends several quick wins including sealing gaps around doors and pipes, reducing moisture sources, keeping a written checklist of issues and dates, and asking for a clear plan before work begins. He also identifies red flags to watch for, such as no explanation of causes or prevention, missed callbacks or vague timelines, one-size-fits-all fixes, and no follow-up after service. More information about pest prevention strategies can be found at https://www.epa.gov/safepestcontrol.
While the framework was developed specifically for pest control situations, Knox believes the principles apply more broadly. "Leadership isn't about having all the answers," he says. "It's about serving people so problems get solved the right way." The approach emphasizes that small steps, done consistently, can change outcomes significantly, whether dealing with household pests or other persistent challenges.
