Fisher Marketing Services Expands Leadership Team with Addition of Business Development Specialist

Fisher Marketing Services LLC, a woman-led, family-run fractional CMO agency serving small to mid-sized law firms nationwide, has announced the addition of Christopher Fisher as their new Business Development Specialist. In this role, Christopher will lead business development initiatives for both the agency and its client law firms to connect strategic marketing leadership with relationship-based outreach. Working alongside Founder and CEO Julie Fisher, he will help design and implement strategies that strengthen referral partnerships, increase visibility, and generate new growth opportunities.

Christopher brings a personable, client-focused approach backed by a strong foundation in operations, sales, and leadership within fast-paced, service-oriented environments. Before joining Fisher Marketing Services, he held management and operational roles with Reflex, Crocs, and Boot Barn, earning recognition for his ability to motivate teams, optimize sales and operational processes, and excel at delivering high-level performance goals. This appointment represents a significant expansion of the agency's service capabilities, particularly in the area of business development integration with marketing strategy.

Julie Fisher, Founder and CEO, emphasized the importance of this addition, stating that having her son join the company is an incredible milestone for her business. She noted that Christopher's professionalism, empathy, and business acumen strengthen not just their internal team but the value they provide to every client they serve. This expansion comes at a time when law firms increasingly require integrated marketing and business development solutions to remain competitive in evolving legal markets.

As Business Development Specialist, Christopher will serve clients through strategic planning sessions, event coordination, and remote business development campaigns. He will also provide coaching for law firm intake roles, helping them expand their sales knowledge and customer service skills to impact lead follow-up and client journey experiences. This comprehensive approach addresses the critical need for law firms to convert marketing investments into tangible business results through improved client acquisition and retention strategies.

Christopher Fisher expressed enthusiasm for his new role, noting that joining Fisher Marketing Services allows him to blend strategy, sales, and relationships in a meaningful way. He emphasized that their clients work hard to make an impact in their communities, and he is honored to help them build lasting connections that support that mission. The mother-and-son team brings a hands-on, partnership-driven approach to marketing and business development, delivering high-quality marketing leadership and business development expertise with the warmth and integrity of a family business.

Fisher Marketing Services LLC is among the few family-led fractional CMO agencies serving the legal industry, providing fractional marketing leadership services for small to mid-sized law firms nationwide. The agency specializes in marketing assessments, planning, digital marketing, brand development, business growth strategy, and operational marketing solutions that help law firms build stronger visibility, smarter ROI, and long-term growth. This strategic addition to their team enhances their ability to deliver comprehensive marketing and business development solutions that address the unique challenges facing modern legal practices.