Catalyst Marketing Agency Appoints Michael Nelson as Head of Growth

Catalyst Marketing Agency announced the appointment of Michael Nelson as its next Head of Growth, bringing over a decade of revenue operations leadership in communications, technology, startup, and nonprofit sectors. Nelson was specifically recruited to support the organization's ten-year strategic plan and will work across all six of Catalyst's U.S. offices to identify growth opportunities including client acquisition and strategic partnerships.

In his new role, Nelson will play a key role in shaping the agency's embedded offering while leveraging his deep understanding of growth-stage organizations. His experience is expected to solidify Catalyst's reputation as a leader in marketing services while driving stronger outcomes for clients. Catalyst President Rion Haber emphasized that Nelson's track record of building scalable revenue strategies makes him ideal for the agency's next growth phase, noting his passion for supporting fast-growing teams aligns directly with Catalyst's mission.

Nelson's career has focused on developing partnerships that amplify growth, having previously worked with major brands including Microsoft, Goodwill, and Mondavi Wines as Senior Director of Sales and Marketing for an enterprise loyalty and customer retention platform. After earning his B.A. from Whitman College, he later completed an MBA from the University of Washington's Foster School of Business and most recently led sales and account management at Engage Raise, a donor platform for public affairs professionals.

The appointment comes as Catalyst continues to position itself as the leading agency partner for organizations navigating the gap between their internal capabilities and today's complex marketing ecosystem. Nelson expressed that Catalyst's ability to deliver end-to-end marketing support for teams needing full-stack marketing department capabilities without the overhead resonated deeply with him. He identified this as one of the most common pain points for growing teams who must deliver seamless omnichannel messaging that modern audiences expect without committing to building large in-house teams.

Nelson highlighted that Catalyst's approach will become increasingly relevant as artificial intelligence fundamentally transforms business operations. The agency's integrated marketing solution, designed to empower marketing leaders by providing comprehensive communications team capabilities without traditional overhead costs, has positioned Catalyst as a national leader in outsourced marketing services for scale-stage organizations since its founding in 2007. More information about the agency can be found at https://catalystmarketingagency.com.