SOBRsafe Reports 35% Revenue Growth and Strategic Expansion in 2024 Corporate Update
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SOBRsafe reported a 35% increase in revenue to $212.7 thousand for 2024 alongside a 20% reduction in operating expenses and a 16% improvement in net loss according to the company's corporate update. The alcohol monitoring technology leader highlighted strategic initiatives including multi-channel marketing campaigns and expansion into 43 U.S. states and international markets. New deployments of the SOBRsure wearable device contributed to the company's growth trajectory while maintaining $8.4 million in cash with no long-term debt.
The company's technology addresses alcohol misuse, which ranks as the fourth leading cause of preventable death in America and seventh worldwide according to health statistics. SOBRsafe's advanced transdermal technology detects and instantaneously reports the presence of alcohol as emitted through a user's skin without requiring breath, blood or urine samples. This represents a significant advancement over legacy technologies that the company describes as invasive, inefficient and unhygienic.
Operational achievements included completing product validation studies and AI-supported testing while the company expanded its commercial offerings. The SOBRsafe technology is commercially available for both point-of-care screening through SOBRcheck and continuous monitoring via SOBRsure. The company also began alcohol detection programs for airport personnel abroad, demonstrating the international applicability of their prevention technology.
Corporate developments included the appointment of a new vice president of sales and the introduction of product enhancements to improve functionality. In April 2025, the company completed a 1-for-10 reverse stock split to streamline share structure. SOBRsafe's backend data platform provides next-generation passive detection technology serving behavioral health, judicial and consumer markets, with additional opportunities for licensing and integration.
The company maintains its position in creating a culture of prevention and support through innovative alcohol monitoring solutions. Additional information about the company's technology and commercial applications is available at https://www.SOBRsafe.com. Investor updates and corporate news remain accessible through the company's dedicated newsroom at https://ibn.fm/SOBR.
